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Overview

Kinshi Capital is a web3 fund operated with the ethos of a family office. It is built on strong principles, maintaining low overhead and ensuring full autonomy for its core partners.

Strategy & Thinking

UX/UI Desgin

Interaction Design

Branding

Visual Identity

Web Development

Objective

Establish a digital presence that is both straightforward and trustworthy, while uniquely standing out in the competitive crypto space.

Target

Blockchain founders and crypto investors who seek a dependable and transparent partner.

菌糸

Kinshi is the Japanese word for mycelium, or nature's Internet.

In a forest, all trees are interconnected through a vast kinshi network, enabling them to communicate and exchange nutrients, supporting each other's growth. Rather than competing, trees collaborate to regulate their microclimate, creating optimal conditions for living and thriving together.

Vision

A modern, timeless digital presence — clean yet daring.

Designed to not be loud, but to stand out, our approach embraces a philosophy of going back to basics, starting with pen and paper. All great ideas begin with the first drawing, and we ensured this foundation was reflected.


View it live

Landing Page

Visual Identity

Infused Japanese aesthetics & hand-drawing patterns.

Brand Mockup 1Brand Mockup 2Brand Mockup 3Brand Mockup 4

Color Palette

Simplicity and boldness.


Our color palette adheres to the principle of simplicity with a bold statement. Predominantly neutral tones create a sophisticated backdrop, while accent colors give vibrancy and depth, adding a dynamic edge to our visual identity.

#DDFF00

#00200F

#F7F5F3

#FFFFFF

Brand Typography - Typeface sample

Poppins

Poppins serves as Kinshi's visual language, embodying modernity and exceptional legibility.

Brand Logo Mockup

Graphics

Brand Graphics

It all begins with a quick sketch.


The aesthetic treatment is achieved through a playful interplay of pencil-drawn lines, juxtaposed with contrasting greens against a white background.

"It is always exciting to experiment with hand drawings and digital design."



// Don't forget to run this
async function hackYourReality() {
if (thinking === conventional) {
await dare2bDifferent();
return rewriteReality();
}
}